LEAD VALUE CALCULATOR
What is a lead
actually worth?
Adjust your numbers and see real-time results instantly. Customers, monthly revenue, and monthly profit — calculated live as you type. No email gate, no sign-up.
YOUR NUMBERS
Inputs.
REAL-TIME RESULTS
What that means.
Total new customers
3.0
per month, at this close rate
Total monthly revenue
$9,000
customers × average ticket
Total monthly profit
$2,700
before advertising spend
Annual revenue at this rate
$108,000
monthly revenue × 12
Your monthly investment
5%
$450
/ month
10%
$900
/ month
15%
$1,350
/ month
Indicative pricing only.
HOW TO READ THIS
Every ranked lead has a real dollar value.
This is the number most contractors don't run. Once you know what one inbound lead is worth, every marketing decision gets sharper:
- Cost per lead stops being a vanity stat — it has a ceiling now.
- SEO ROI becomes a math problem, not a marketing pitch.
- Marketing budget is sized against the real economic value of the work it produces.
Most of our clients run this calculator on day one and realize their actual lead value is 2–3× what their gut said. That's the difference between under-investing in growth and compounding it.
READY TO PUT THIS TO WORK?
Let's talk for 30 minutes.
We'll look at your real lead value against your real market and tell you what's actually possible.